What We Do
Audience Research
Understanding how users search provides us with a unique window into their mindset and need-states.
The insights and strategic initiatives created from this powerful data set can be applied in many ways. Whether it’s content strategy, spokesperson selection, product development or new feature sets - our audience research guides you in the right direction.
The insights and strategic initiatives created from this powerful data set can be applied in many ways. Whether it’s content strategy, spokesperson selection, product development or new feature sets - our audience research guides you in the right direction.
Product
Development
Our objective for developing digital software products is to cultivate, maintain and increase a company’s market share by satisfying consumer demand.
A product/market fit can be established through our research process before any development begins.
Our services include the conceptualization, design, and development of newly created or newly rebranded digital products and med tech device software.
A product/market fit can be established through our research process before any development begins.
Our services include the conceptualization, design, and development of newly created or newly rebranded digital products and med tech device software.
Media +
Optimization
Our media and promotion services can help you achieve the right outcome with the right audiences.
Whether that is increasing awareness about your product or services, maximizing conversions, or having your digital presence work harder for you.
Specializing in Search Experience Optimization® and Marketing, E-commerce and Social, we have you covered.
Whether that is increasing awareness about your product or services, maximizing conversions, or having your digital presence work harder for you.
Specializing in Search Experience Optimization® and Marketing, E-commerce and Social, we have you covered.
Who it's for
Careers
Quality Assurance Manager (SaMD)
Location: Brooklyn, NY Type: Full time+Company OverviewIdea Evolver specializes in leveraging data to inform innovative digital product development strategies, content marketing, and search experience optimization for Fortune 1000 companies with offices in New York and Philadelphia.Notable clients include AstraZeneca, Dannon, Sandoz, Merck, United Therapeutics, and Teva.Responsibilities and Duties- Ensure internal documentation and processes meet applicable regulatory compliance needs for a Software as a Medical Device (SaMD) product
- Act as a regulatory and compliance resource for both internal teams and external clients
- Review external validation and verification deliverables ensuring they meet regulatory compliance needs
- Perform internal audits of Idea Evolver’s QMS system
- Perform regular QMS and regulatory trainings for Idea Evolver’s engineering, product, media and quality assurance teams
- Write and prepare quality QMS documentation and reports for regulatory audits
- Develop and monitor key KPIs for QMS system’s quality and effectiveness
Qualifications and Skills- Bachelor’s degree in Engineering, Physical Science or Life Science disciplines
- Minimum two to three years of experience in a Quality Assurance or equivalent role
- Knowledge of Medical Device regulatory frameworks (21 CFR 820, 21 CFR 11, ISO 13485:2016, ISO 14971, IEC 62304:2006, SaMD, FDA GxP, FDA QSR and HIPAA)
- Knowledge and understanding of the Medical Device Software Development Life Cycle (v-model)
- Understanding of regulatory processes such as adverse event reporting, change request documentation, risk assessment analysis, CAPA, defect management, and design controls documentation
- Ability to work independently on a small dynamic team in a fast-paced environment
Nice to Haves- ASQ Quality Certification or Regulatory Affairs Certification (RAC)
Benefits and Perks- Competitive Salary
- Excellent health and dental
- 401k
- Flexible work from home schedule
- Working on projects that bring measurable beneficial impacts to patients facing a diverse range of healthcare related needs
Manager, SEO (Digital Marketing & Analytics)
Location: Philadelphia, PA Type: Full time+Idea Evolver is seeking a full-time Manager of Media (specializing in organic search and analytics) in Philadelphia, PA.As a Manager, you will be exposed to many facets of the business and be encouraged to learn and develop skills both within and beyond your role. You’ll be working with a group made up of our owned and paid media teams in Philadelphia.This role will manage IE’s client relationships including responsibility for communication, strategy, and serving as a thought leader. This candidate would be working in industries like healthcare and pharmaceuticals.REQUIRED QUALIFICATIONS & EXPERIENCE- 3+ years of digital marketing (and search specific) experience working with medium to large sized businesses in a client facing role
- A strong understanding of search engine strategy, including research, optimization tactics, back-end/technology SEO, and analytics
- A proven track record of using data to drive strategic decision making; analytical in nature (our clients and partners are all in an ROI driven industry)
- Above average skills with deck building programs like Apple Keynote/Microsoft PowerPoint, Microsoft Excel (command over formulas, vlookups, pivot tables, etc.) and analytics platforms, etc.
- Talented presenter with ability to captivate an audience and leverage data to tell a story
- Capable of solving problems - maintaining a positive outlook when tackling challenges and coming up with solutions.
- Demonstrated ability to be professionally outspoken when managing tough customer conversations to yield positive results
- Thorough understanding of digital marketing, data analysis and trending, technical SEO, analytics and tagging
PREFERRED QUALIFICATIONS AND EXPERIENCE- Background in healthcare, pharma, or other regulated industries
- Experience working with digital marketing platforms and channels
- Google AdWords or Google Analytics certification
- Experience in a fast-paced, startup environment
- Experience in the advertising/ad tech industry
RESPONSIBILITIES- Manage client expectations and leading regular (weekly or bi-weekly) meetings with the client(s)
- Analyze key metrics of online marketing campaigns and present key findings and insights to clients
- Serve as a strategic partner for clients as a subject matter expert in the areas of digital marketing
- Utilize data to expose awesome new opportunities for technology improvements and exposing them to our Product teams
- Oversee internal teams, and ensure work is efficiently delegated and delivered on budget and on time.
BENEFITS- Health/Dental/Vision
- 401K
- Sit/Stand desks
- Center City Philly location
Quality Assurance Manager (SaMD)
Location: Washington, DC Type: Full time+Company OverviewIdea Evolver specializes in leveraging data to inform innovative digital product development strategies, content marketing, and search experience optimization for Fortune 1000 companies with offices in New York and Philadelphia.Notable clients include AstraZeneca, Dannon, Sandoz, Merck, United Therapeutics, and Teva.Responsibilities and Duties- Ensure internal documentation and processes meet applicable regulatory compliance needs for a Software as a Medical Device (SaMD) product
- Act as a regulatory and compliance resource for both internal teams and external clients
- Review external validation and verification deliverables ensuring they meet regulatory compliance needs
- Perform internal audits of Idea Evolver’s QMS system
- Perform regular QMS and regulatory trainings for Idea Evolver’s engineering, product, media and quality assurance teams
- Write and prepare quality QMS documentation and reports for regulatory audits
- Develop and monitor key KPIs for QMS system’s quality and effectiveness
Qualifications and Skills- Bachelor’s degree in Engineering, Physical Science or Life Science disciplines
- Minimum two to three years of experience in a Quality Assurance or equivalent role
- Knowledge of Medical Device regulatory frameworks (21 CFR 820, 21 CFR 11, ISO 13485:2016, ISO 14971, IEC 62304:2006, SaMD, FDA GxP, FDA QSR and HIPAA)
- Knowledge and understanding of the Medical Device Software Development Life Cycle (v-model)
- Understanding of regulatory processes such as adverse event reporting, change request documentation, risk assessment analysis, CAPA, defect management, and design controls documentation
- Ability to work independently on a small dynamic team in a fast-paced environment
Nice to Haves- ASQ Quality Certification or Regulatory Affairs Certification (RAC)
Benefits and Perks- Competitive Salary
- Excellent health and dental
- 401k
- Flexible work from home schedule
- Working on projects that bring measurable beneficial impacts to patients facing a diverse range of healthcare related needs
Test Automation Engineer
Location: Brooklyn, NY Type: Full time+Company OverviewIdea Evolver is an audience market research, social search media and product development partner. Notable clients include AstraZeneca, United Therapeutics, Danone Wave, and K. Hovnanian Homes.Idea Evolver is looking for a Junior Test Automation Engineer to help build a Python-based automated testing and quality assurance environment.Currently, we are engaged with a large pharmaceutical client building a first of its kind patient facing application that will revolutionize the way patients are able to interact with their medications.Responsibilities:- Understanding of application functionality from a user perspective
- Develop and implement automated testing, test plans and test cases
- Thoroughly document test results and identify defects in the development cycle
- Implement load tests utilizing Locust.io, Vegeta, etc.
- Participate in daily standup to keep your teammates abreast of recent developments and issues
Need to Haves:- A BA or BS in Computer Science, a related field or equivalent work experience
- Strong OOP principles
- Experience with either Python, JavaScript, Golang, Java or C++
- The ability to work and learn both independently and in a team environment
We’d Like to See:- 1+ years of experience in writing e2e tests
- Knowledge of the Selenium framework
- Knowledge of load testing tools such as Locust.io, Vegeta, etc.
- Knowledge of the PyUnit testing framework
- Knowledge of HTTP and RESTful architecture
What’s in it for you:If you have an interest in learning how to build quality software that deploys and scales well with the opportunity to move into a development role than this is the position for you. You’ll learn how production software is built in a regulatory environment from beginning to end.You’ll be exposed to some of the latest tech stacks in both development and operations, with the opportunity for mentorship to help grow you skillset in the direction you desire.Quality Assurance Manager (SaMD)
Location: Boston, MA Type: Full time+Company OverviewIdea Evolver specializes in leveraging data to inform innovative digital product development strategies, content marketing, and search experience optimization for Fortune 1000 companies with offices in New York and Philadelphia.Notable clients include AstraZeneca, Dannon, Sandoz, Merck, United Therapeutics, and Teva.Responsibilities and Duties- Ensure internal documentation and processes meet applicable regulatory compliance needs for a Software as a Medical Device (SaMD) product
- Act as a regulatory and compliance resource for both internal teams and external clients
- Review external validation and verification deliverables ensuring they meet regulatory compliance needs
- Perform internal audits of Idea Evolver’s QMS system
- Perform regular QMS and regulatory trainings for Idea Evolver’s engineering, product, media and quality assurance teams
- Write and prepare quality QMS documentation and reports for regulatory audits
- Develop and monitor key KPIs for QMS system’s quality and effectiveness
Qualifications and Skills- Bachelor’s degree in Engineering, Physical Science or Life Science disciplines
- Minimum two to three years of experience in a Quality Assurance or equivalent role
- Knowledge of Medical Device regulatory frameworks (21 CFR 820, 21 CFR 11, ISO 13485:2016, ISO 14971, IEC 62304:2006, SaMD, FDA GxP, FDA QSR and HIPAA)
- Knowledge and understanding of the Medical Device Software Development Life Cycle (v-model)
- Understanding of regulatory processes such as adverse event reporting, change request documentation, risk assessment analysis, CAPA, defect management, and design controls documentation
- Ability to work independently on a small dynamic team in a fast-paced environment
Nice to Haves- ASQ Quality Certification or Regulatory Affairs Certification (RAC)
Benefits and Perks- Competitive Salary
- Excellent health and dental
- 401k
- Flexible work from home schedule
- Working on projects that bring measurable beneficial impacts to patients facing a diverse range of healthcare related needs
Paid Media Manager (Search, Display, Social)
Location: Philadelphia, PA Type: Full time+Company OverviewIdea Evolver is a full service digital marketing and technology company, specializing in data driven insights, search experience strategy, paid media, design, and development.Job SummaryThe Paid Media Manager will lead the execution of digital media campaigns to drive results. The ideal candidate is looking to grow their career in all areas of digital advertising (Social, SEO/SEM, Display). The Paid Media Manager has an aptitude for analytics and believes data drives decisions. We prioritize attention to detail and communication skills, as the candidate will manage accounts & communicate performance to clients. The Paid Media Manager will work alongside a talented and growing media team.Responsibilities- Develop a deep understanding of client business goals and how they translate into digital media strategies and tactics
- Drive paid media planning, strategy and activation
- Directly manage media campaigns across search, display and social advertising platforms
- Provide strategic insights and recommendations to clients based on data analysis
- Provide reporting to reflect campaign performance and snapshot reports to showcase new launches or ad hoc campaign updates
- Recommend account optimizations and run tests regularly; report on results
- Manage all pass-through media budgets and identify budget opportunities
- Work with other agencies to align campaigns to media activations
- Contribute to paid media thought leadership within the company
Qualifications and Skills- 3+ years paid search experience in strategy, execution & optimization
- 2+ years in a client-facing role delivering reporting and ad hoc requests
- Knowledge of multiple marketing channels (SEO, SEM, Social, Display, Email)
- Excellent Google Analytics skills (or comparable platform)
- Experience with conversion tracking, tagging and pixel management
- Comfortable in excel and desire to data mine for results with integrity
- Brings A-game and entrepreneurial energy every day
- Certified in Google AdWords Fundamentals & Search Advertising (advanced)
Benefits and Perks- Health/Dental/Vision
- 401K
- Sit/Stand desks
- Center City Philly location
Coordinator, SEO (Digital Marketing & Analytics)
Location: Philadelphia, PA Type: Full time+Idea Evolver is seeking a full-time Media Coordinator, focused on SEO, in Philadelphia, PA.The primary responsibility is to perform keyword research, document audience search behavior, analyze organic website traffic, and create client deliverables including search behavior analysis, website and digital asset optimizations, and performance insight reports.Idea Evolver is an audience market research, search media and product development partner. Our agency works with notable clients including AstraZeneca, Dannon, United Therapeutics, and K. Hovnanian Homes.
QUALIFICATIONS- 1-2 years of relevant work experience, with an understanding of Owned (SEO) and Paid (SEM) Media strategies/tactics
- Proficient in Analytics platforms, specifically Google Analytics and Adobe Site Catalyst
- Proficient with Google AdWords Keyword Planner, SEM Rush, and other industry research tools
- Proficient in Microsoft Office
- Experience with Mac OS Business suite (including Keynote)
- Strong communication skills
- Understanding of digital design and development (how websites work)
BENEFITS- Health/Dental/Vision
- 401K
- Sit/Stand desks
- Center City Philly location
